You publish your first review with an affiliate link inside. The product section reads well. The recommendation feels honest. Then you stare at a blank space wondering what to write in the disclosure box without sounding like a lawyer or scaring the reader away.
Most new affiliates overthink this step. A good affiliate disclosure is short, direct, and visible. It does not need legal jargon. It does not need to apologize for earning a living. It needs to tell the truth in language a normal person understands before they click your link. Here is how to write one.
What should an affiliate disclosure say?
Cover three points in one or two sentences. You link to products. You may earn a commission. The reader pays the same price whether they use your link or not.
Plain version: "Some links on this page are affiliate links. If you buy through them, I may earn a small commission at no extra cost to you."
That sentence hits every requirement without clutter. Adjust the voice to match your site. A casual blog might use "I" while a business site might use "we."
Where do you put the disclosure?
Top of the article, before the first affiliate link, is the safest placement. A short box or bold introductory line works well.
Inside the introduction paragraph is another common approach. "This review contains affiliate links, which means I may earn a commission if you purchase through them."
For video or audio content, state the disclosure early in the recording and include it in the description text below.
Affiliate disclosure examples you can adapt
Short form for reviews: "Transparency note: I earn a commission if you buy through links on this page. You pay the same price either way."
Comparison article version: "This comparison includes affiliate links. I may receive compensation when you purchase through these links at no additional charge."
Email version: "Disclosure: This email contains affiliate links. I may earn a commission from purchases made through them."
Pick one template and use it consistently across your site. Consistency helps returning readers recognize your standard notice.
Keep the tone friendly. A disclosure does not need to sound formal or legal. Write it the way you would tell a friend you might earn something from a recommendation.
If you have not read the conceptual overview yet, start with what is an affiliate disclosure. For promotion habits that pair with honest disclosures, see how to promote affiliate products without being spammy.
Frequently asked questions
How long should an affiliate disclosure be?
One to three sentences is enough. Longer disclosures do not build more trust. They just push your actual content down the page. Say what readers need to know and move on to your recommendation.
Can you use the same disclosure on every page?
A standard template reused across pages is fine. Just make sure it appears on each page that contains affiliate links, not only on a single site wide policy page. Per page visibility matters more than unique wording.
Should you mention specific brands in the disclosure?
General language covering all links on the page is standard. Naming every brand clutters the notice. If a post is sponsored by one company specifically, mention that company by name in addition to your general affiliate statement.
Do affiliate programs provide disclosure text?
Some programs suggest sample language in their terms. You can use it as a starting point but adjust the voice to match your site. Your disclosure must be visible on your content, not buried in program documentation.
How do you add a disclosure block to new pages quickly?
Save your standard disclosure as a reusable snippet you paste at the top of each article. WEMASY's website builder makes it easy to duplicate page layouts with your disclosure already in place.
Does the disclosure need to mention the commission amount?
You do not need to state exact commission rates. Readers care that a relationship exists, not whether you earn three percent or thirty. Focus on transparency about the connection, not the dollar amount.