Data integration is the process of combining data from different sources into a unified view, enabling organizations to access and analyze information more effectively. It involves collecting, transforming, and consolidating data from systems like databases, cloud apps, and spreadsheets into a central platform.
This process helps businesses eliminate data silos, improve data accuracy, and make faster, more informed decisions. With integrated data, teams get a complete picture of operations, customers, or performance, driving better strategies, streamlined workflows, and stronger collaboration across departments.